THE MAKING OF THE
LEGENDARY BǏRU
Sapporo is the oldest brand of beer in Japan, founded in 1876. The legend of our beer began with the adventurous spirit of Seibei Nakagawa, Japan's first German-trained brewmaster, but our story starts much earlier.
SEIBEI NAKAGAWA:
Japan’s first German-trained brewmaster
Fueled by an adventurous spirit, Seibei Nakagawa left Japan at the age of 17 at a time when doing so was strictly forbidden. His travels eventually led him to Germany where he learned the craft of brewing, a craft he would apply back home in 1876 as Sapporo’s first brewmaster.
SEE MORE OF WHAT WE STAND FOR
THE BEST-SELLING
ASIAN BEER IN AMERICA
Sapporo first made its way to America in 1964. In 1984, SAPPORO U.S.A., INC. was founded to help preserve our high standard of quality throughout the country. Today, Sapporo stands alone as the #1 selling Asian Beer in the United States.
FORGED FROM STEEL
FILLED WITH GOLD
Find out a few interesting facts about our signature steel Sapporo can:
Sapporo products sold in the U.S. are brewed in the U.S., Canada and Vietnam.